AN INTERNATIONAL MASS RIDE TO CELEBRATE INTERNATIONAL FEMALE RIDE DAY
Unlike Alice, you don’t need to believe six impossible things before breakfast to enjoy an International Mass Ride on Saturday, 06 May 2023. The ride is in honour of International Female Ride Day (IFRD) and will end with an Alice in Wonderland-themed picnic at the Avianto Clubhouse in Muldersdrift, Gauteng.
Join in for a safe, smooth-riding and fun event, with various departure points all around Gauteng and each group led by an experienced lady rider.
The IFRD first took place in 2007, with this year being the 17th edition. The aim of the IFRD is to stage a globally synchronised motorcycling and scooter ride for women that encourages all women to ‘JUST RIDE’.
It provides the ideal opportunity for women to act as role models to the global community of women who ride, to raise awareness of the growing numbers of women who own or ride motorcycles, and to celebrate the achievements of women in motorsport.
The International Female Ride Day has a successful track record of unifying women across 120 countries around the world. In addition to these serious goals, the IFRD is also about having fun and making friends in a relaxed, enjoyable atmosphere.
That’s where the Alice in Wonderland theme for this year comes in. The Muldersdrift picnic will be hosted by Alice and her friends, including the Mad Hatter, the March Hare and the Queen of Hearts.
“We’re all about encouraging women to find more reasons to ride, and what better opportunity than a fancy-dress picnic?” commented Kerry Puzey of Biker’s Warehouse, one of the organisers of the IFRD Mass Ride.
Registration is essential and the R50 fee affords riders participation in the Mass Ride, entrance to the wonderland ‘after-party’, a goodie bag and a picnic hamper. Once you have registered all the details will be shared including route and start point information and you can pre-order awesome IFRD merchandise and your picnic hamper. If you’re not in the mood for a picnic you can grab a pizza on the day from the Avianto Clubhouse. A cash bar will also be available to quench those parched from the ride.
Partners are welcome to participate and dressing up is definitely encouraged, with prizes for the best outfit. There will also be lots of chances to win lucky draw prizes.
“International Female Ride Day is all about celebrating the growth in female motorcycling, keeping the momentum going and encouraging more women to ride motorbikes and scooters,” commented Mercia Jansen, Motul Area Manager for Southern and Eastern Africa. “I’ll be leading one of the offroad groups myself and doing my bit to encourage ladies to take part. I’m excited for this chance to demonstrate the passion, fun and camaraderie that can be found on two wheels,” she added.
To register for the IFRD Mass Ride and picnic or to learn more, visit www.ifrd-sa.co.za
Share and follow all the fun on social media using #FemaleFocusForward #IFRDSA and #IFRDGauteng
To learn more about the IFRD, visit International Female Ride Day – Women’s Motorcycle Ride Day (motoress.com)
To learn more about Motul’s product range and their commitment to encouraging more women to ride motorbikes, visit https://www.motul.com/za/en
ABOUT MOTUL
Motul is a world-class French company with 170 years of experience in the specialised formulation, production and distribution of high-tech engine lubricants (for two-wheelers, cars and other vehicles) as well as lubricants for industry via its Motul Tech division.
Since its inception in 1853, Motul has been recognised for the quality of its products, commitment to innovation and involvement in competition, and is also acknowledged as a specialist in synthetic lubricants. In 1971, Motul was the first lubricant manufacturer to pioneer the formulation of a 100% synthetic lubricant, derived from the aeronautical industry and making use of esters technology: 300V lubricant.
Motul partners with many manufacturers and racing teams in order to further their technological product development through experience gained in motorsports. It has served as an official supplier for teams competing in iconic Road racing, Trials, Enduro, Endurance, Superbike, Supercross, Rallycross and World GT1 events, including 24 Hours of Le Mans (cars and motorcycles), 24 Hours of Spa, Le Mans Series, Andros Trophy, the Dakar Rally and the Roof of Africa.
Published by: Listen Up: Adilia Joubert
FIM AFRICA 